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Personal finance management is changing

As licensed investment professionals in the Financial Service and Personal Finance Management industry, we’re ready to help keep you up to date on the latest news, information, and market trends that could potentially influence your investments. And not only are we prepared to keep you informed, but we’re also committed to helping you navigate the ever-changing and sometimes volatile markets with confidence.

Here's what we're seeing

Americans rank personal finances as their number one cause of significant stress.

On average, bank customers who make use of Personal Finance Management tools are 18% wealthier than those who don’t.

Even after citing investing as their top financial goal, 56% of Americans feel behind on their retirement savings goals.

Lack of educational resources

Today, there is a high volume of individuals searching online for personal investment advice.3 And while there is plenty of information out there, it can be difficult to identify trustworthy sources that can help them navigate their unique investment challenges. While other individuals may depend on their financial advisor to dictate their decisions for them, they ultimately lack a personal understanding of what contributes to those important choices, making it difficult to know what questions to ask.4


3Magnify Money; Nearly 60% of Young Investors Are Collaborating Thanks to Technology, Often Turning to Social Media for Advice, 2021

4 Insider Intelligence; Financial Services Industry Overview in 2021: Trends, Statistics & Analysis, 2021 

Explore our Resource Library

Discover the latest content posted from the Four C Financial Team and our trusted information providers.

Money Mistakes that Young Professionals Make


Proactive tips to help you and your family create a secure financial future

Crazy to Think a Salary of $100k Is Not Enough


Managing expenses, saving and investing wisely bring financial security

Bank Alternatives for Diversifying Cash Holdings


Options for biz owners in the wake of the SVB and Signature Bank failures

7 Things You Can Do to Trim Your 2023 Tax Bill


Reducing your tax liability can literally save you thousands of dollars

Building Generational Wealth With Hard Assets


A five-step guide to build a stable source of income and long-term growth

Inflation: CDs, a Shoe-Box or the Stock Market?


With inflation still high, which is best for your long-term retirement strategy?

Considerations Before You Invest in Real Estate


It is not always easy to accurately judge the risk with real estate projects

Why Greening Your Business Might Make Money


Lower costs, better marketing, new customers, and more green to you?

When Changing Jobs, Rollovers Bring Benefits


Consolidating retirement accounts can help your retirement immensely

Of the Time to Unleash the Dogs of the Dow in 2023?


The Dogs of the Dow strategy reminds us of the importance of dividends.

Did the FAANG+ Stocks Have Their Teeth Pulled?


In 2022, the top 10 tech stocks lost $4.6 trillion in market cap (Japan’s GDP).

A Stronger U.S. Dollar Has Investing Implications


World currency fluctuations mean more than calculating our travel costs.

Financial Planning For Your Pets Really is a Thing


We spend billions annually on our pets, so pet planning really is prudent.

Five Questions to Ask As You Consider Retiring


Normal retirement age used to be 65, but things are way different today.

Tactical Asset Allocation in Today’s Market?


Understanding relative strength (momentum) and counter-trend analysis.

The Cost of Raising Just One Child is Over $310k


And that does not include the costs of college, which are skyrocketing too.

Why Beating the S&P 500 is the Wrong Goal


How you perform against one index bears little on your financial well-being.

Avoid the Crippling Hill That Jack and Jill Went Up


Sometimes the best financial advice is the simplest: tough, objective love.

Don’t Believe That This Bear is Different – It’s Not


Bear markets are painful, but they are also part of the investment process.

The Differences Between Growth, Core & Value


Understanding your style of investing is an important step – especially today.

What To Do When Faced with Bear Market Rallies


Look beyond the emotional headlines and study the hard facts about bears.

Should Investors Care at All When a Stock Splits?


Remember the words of Yogi Berra when a company splits its stock.

Why 9.1% Inflation Is Likely to Go Even Higher


The Producer Price Index is higher than the Consumer Price Index.

The IPO Market Has Cooled 50% So Far in 2022


Understanding IPOs, the current market, and advice from Warren Buffett.

Could the Price of Oil Hit $250 This Summer?


If it does, think higher inflation, lower economic growth and global recession.

How to Minimize Taxes During Market Turndowns


Understanding long-term capital gains taxes when you sell investments

Summer: Great Time to Teach Kids About Money


Teaching your kids now may be the best gift that you ever give them

Lessons from the Great Recession of 2007 – 2009


Before the next recession hits (July?), make sure you are prepared.

Estate Planning for the LGBTQ+ Community


Conflicting federal and state laws present financial planning challenges.

Remember When the DJIA First Hit 30,000?


It was December 2020 and 18 months later, it is close to crossing 30k again…

Gasoline and Housing Prices Color Your Investing


Both are skyrocketing – but they impact your investing views very differently.

ABCs of Investing for College


Invest early. Invest often. Invest for growth. These are the basic principles of saving for your ...

Financial Steps to Take If Your Spouse Dies First


When a spouse dies, the emotional magnitude of the loss can send your life reeling. It can also ...

Five Lessons to Remember During Bear Markets


The Stock Market has been trying to teach these lessons forever….

Gold: Inflation Hedge or Just Another Commodity?


That depends on whether safe assets are offering negative real returns.

How Do You Know if Your Assets are Diversified?


Using statistical correlations can help refine your investments and lower risk.

Inflation Varies According to Your Age & Spending


Your advisor will make sure to account for inflation in your retirement plans.

The Fed Raises Rates, Should You Sell Bonds?


Don’t let public perceptions drive your investing, because that’s speculating.

The Forward 12-Month P/E is a Good Barometer


The S&P 500’s forward 12-month P/E ratio is now below its 5-year average.

What Should You Do as Markets Flirt with Bears?


The standard definition of a bear market is when major U.S. stock indices, such as the S&P ...

Will Rising Mortgage Rates Slow Down Housing? Housing prices have increased every single month for the past 12-years


The housing market has been frustrating for buyers and a boon for sellers, but there are signs ...

Warren Buffett on How to Protect Against Inflation


We’ve all heard about Warren Buffett, the 91-year-old multibillionaire known for his friendly ...

Summertime Reminds Us to Be Flexible Your financial plan must be adaptable – you don’t set it and forget it


As summer heats up, it pays to take a good look at how flexible you are. When you plan for the ...

Living Beyond Your Means Won’t Bring Happiness


Do you ever feel that no matter how much money you earn, it’s never enough? Do you spend beyond ...

Four Uses of an Advisor


What is the value of a financial advisor? The personal touch. Here are four stories of how ...

Five Money Moves to Make With Your Tax Refund


Here are five smart money moves to make with your tax refund.

Bonding With Your Portfolio


Nearly all investors realize the importance of diversification to the investment process. Many ...

We Can Expect Eleven Rate Hikes Through 2024 Understanding how markets have reacted to previous Fed-hiking


The stock market in 2022 has seen large declines, beginning with a January drop, followed by a ...

How to Divide an Inheritance Equally


You can divide your estate among however many heirs you want: three, seven, 11 or 13 and so on. ...

Remember What Happened from 1996 –2009?


You probably are not aware that March 9, 2022 marks the 13th anniversary of what many call “The ...

Positioning a Portfolio for Additional Rate Hikes


What counts is how your money is invested now in anticipation of rate hikes

Inheritance Planning can Help Avoid Headaches


Families inherit money and sometimes make the right moves investing and spending. Inheritances ...

Advanced Philanthropy


For many affluent individuals, occasional gifts to a favorite charity may satisfy their ...

Nine Reasons you Might Want to Slap Your Advisor


Starting to doubt your financial advisor? Maybe you are becoming frustrated with some of the ...

The Rising Price of Crude Oil and Gasoline Prices. What should consumers and investors expect beyond March of 2022?


The stock market in 2022 has seen large declines, beginning with a January drop, followed by a ...

What Traditionally Causes Inflation?


Inflation, defined as the increase in the average price level of all goods and services, is ...

Warren Buffett’s Annual Letter to Shareholders


Warren Buffett, chairman and CEO of Berkshire Hathaway and revered as the Oracle of Omaha, ...

Market Volatility Can Stir Your Loss Aversion


Here is a statement that is bound to cause you to raise your eyebrows: Your long-term financial ...

Insider Trading and Why it's a Problem


There’s a growing bipartisan push to prohibit members of Congress from buying or selling stocks. ...

Black Swans: Short-term Crisis, Long-term Opportunity


Legendary investor Warren Buffet is a big proponent of this strategy. When others are ...

Does the 60/40 Asset-Allocation-Pie Make Sense?


The magic asset allocation number so often touted is a 60/40 split between stocks and bonds. ...

The Sunday Blues, 5 Retirement Misconceptions And Social Security’s Massive Raise


Sunday night blues are not exclusive to workers. Retirees have them, too, because of the ...

Is the NASDAQ Correction a Buying Opportunity?


About half-way through January of 2022, NASDAQ closed in correction territory (on January 19th , ...

Diversification Can Feel Disappointing


A well-diversified portfolio is designed to help you achieve your long-term goals as well as ...

Why a January Market Correction Might be Good


After the stock market’s fantastic growth in 2021, many believe a pullback (or even a ...

What You Should Do When Facing a Bear Market


The first challenge when facing a bear market is recognizing it. But since bear markets ...

Strategies for Volatile Markets


Does your financial strategy take into consideration the ups and downs of the market? In ...

Staying Calm Amid Market Volatility


When faced with uncertainty, remember to 1) keep things in historical perspective, 2) stay ...

Staying Invested for the Long Term


Investors know that it’s logical to think long-term when it comes to investing. But when ...

Investing with Emotions Can Be Costly


When times are tough, we want to limit our losses. When things are going well, we wish we ...

12 Estate Planning Must-Dos


Many of you already have estate documents, probably executed many years ago. You need an ...

Tips for Women to Build Financial Independence


Traditionally, women have been the caretakers of both the older and younger generations of ...

IRS Makes Contribution Limit Changes for 2022


The Internal Revenue Service announced that the amount individuals can contribute to their ...

The Real Supply Chain Issue Is You and Me


There are over 30 million small businesses in the United States, according to ...

Is Vacant Housing the Next Big Thing?


COVID19 severely impacted the commercial office real estate market because more workers were ...

A Look at Fully Insured-Defined Pension Plans


Pension plans come in all shapes and sizes. Long favored by employers for a ...

Tips to Keep Emotions and Investing Separate


Money is always an emotional subject, but often when our emotions get involved with our ...

Social Security Gets Massive 5.9 Raise in 2022


On October 13th the Social Security Administration announced that Social Security and ...

Subtract Inflation and It All Adds Up


Some of us may remember the “good old days,” when gasoline prices were as low ...

10 Tips for Small Business Owners


Small businesses owners should conduct an annual assessment o f their personal finances. Owners ...

Inflation Is Not a Hidden Tax


We’ve all heard the saying that inflation is a hidden tax. But depending on which state you live ...

No Strategy Is Always Right


When the facts change, your strategy should change, as well. If you stay wedded to the same ...

Charitable Ideas for What to Do with Your Money


Considering a charitable donation? When it comes to giving away your money, having a plan ...

Avoid the Pain, Trade When Stocks Hit New Highs


Right now, stock markets are up smartly for the year, but this might not be the time to start ...